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Target
Halloween Campaign Logos

Charles S. Anderson Design Company was commissioned to design an entire Halloween campaign for Target stores, which included the overall graphic look of the store as well as the design of packaging and products across many diverse categories.

These logos were part of a campaign taking inspiration from the campy aesthetic of vacu-form plastic masks which were incorporated into giant Pop Art in-store displays. CSA Design's packaging, patterns, illustrations, icons, logos, labels, tags, screen graphics, and color palettes were implemented on thousands of Halloween items available at Target stores nationwide.

Masks
Masks
Characters 1
Characters 2
Characters 3
Patterns
Card 1
Card 2
Packaging
Handbag
Socks
Towels
Costume
testimonial
"You and your team have done such an amazing job on the Target Halloween promotion, not to mention a pleasure to work with as well. Looking forward to many more projects. Thanks again."

-Denise Weber
Buyer, Creative Services, Target Advertising